In part one, we divided crisis communications into two main segments: preparation (proactive) and response (reactive). As you recall, anticipating and preparing for the unexpected was a three-part process: Read More

When it comes to crises, it is not a matter of if, but when. Every organization is susceptible to a crisis as some accidents and emergencies are inevitable. These situations may or may not be preventable, but you can certainly prepare for them. In fact, the key to surviving crisis situations as a ... Read More